What if you went fully global? Information and telecommunication technologies ade the world interconnected. The internet created a parallel, ubiquitous digital world, accessible from everywhere at a very low cost. And fast and cheap transportations are allowing billion people to fly everywhere in the world. The globe has never been smaller. No surprise that more and more brands especially new ones are natively global, virtually extending their reach to every country in the world.
For instance, Netflix today acts as a global TV operator, producing and distributing content worldwide, and creating international social phenomena - remember "Stranger Things"? What if your product was so simple, a child could use it? Imagine an interface that doesn't need explanations. Interfaces like the ones of Android and iOS are largely self-explanatory, and let every user find what they're looking for in an intuitive manner. Sharing economy is eating the world: we share more and more assets, especially very expensive assets that we use for short spans of time.
Therefore, try to imagine a setup that lets customers not own an asset, but access it only when needed, helping them splitting the cost amongst peers. Some examples: car sharing , bike sharing , scooter sharing , ride sharing , office sharing , house sharing. Think of ways to answer customer's needs extremely quickly by predicting the need even before it becomes explicit. Amazon patented a system for predictive logistics paywall : based on buying trends, your searches, and regional data, they already send products close to you even before you buy them.
Imagine VIP features that would make you rich if you can sell them once. For example, look at crowdfunding campaigns: in addition to small pledges, they often allow a few donations of thousands of euros, in exchange for a priceless experience for example, a dinner with the CEO of the startup, or a limited edition, or a special aknowledgement, or just ethernal gratitude. There is no business that won't be disrupted by artificial intelligence.
Many startups, for example, extensively uses artificial intelligence and chatbots to deliver insurance policies and handle claims - for example, Lemonade. Make it easier for customers to go carbon-free and adopt sustainable behaviors. For example, many booking platforms for flight, train, and bus trips allow passengers to compensate for the CO2 produced during the journey, by adding a small donation to ad hoc programs. KLM's passengers can also decide whether compensating for themselves only or for an additional passenger as well.
Ease your customer's experience through vertical integration. Whim is creating a one-stop shop monthly subscription that integrates public transport, bike sharing, car sharing and a package of TAXI rides. An easy all-in-one, integrated service for now available in Helsinki, West Midlands, and Antwerp. When your customers buy a product or service from you, you may tend to deliver just what was demanded. Now, try going the extra mile: can you surprise your customer by delivering something MORE?
It could be an additional present, a nice, personalized message of appreciation, or smart packaging. For example, Tomorrowland - one of the most popular music festivals in the world - delivers your bracelet for the event in an outstandingly artsy box, instead of a plain envelope. How can you turn products into experiences? Starbucks revolutionized the coffee market by transforming a simple product a coffee into a whole experience: they make you feel special by adding your name on your cup, and provide you with comfy couches and WiFi.
New generations are more generous and altruistic than ever and give preference to organizations and brands that actively change the world for the better. Capture more clients by letting them be effortlessly more generous. Amazon Smile provides the same service of Amazon, with the only difference that it forwards 0.
Imagine ways to let other companies integrate their services into your service. This way, other organizations have access to your pool of users, while you enrich your product or service with additional features and possibilities provided by your partners. For example, Slack allows hundreds of third-party extensions into its communication platform. Lifelogging is the process of tracking personal data generated by our own behavioral activities. At our office, Manu is one of the early backers of the Narrative Clip.
This small camera takes a picture every 30 seconds and stores them, in a smart way, in the cloud. This tracker is interesting because it combines big data management with a photographic memory. The Quantified Self movement takes the aspect of simply tracking the raw data to try and draw correlations and ways to improve our lives from it. Companies like Fitbit, Jawbone and Withings are playing in this field to give users insights into their daily activity and sleep.
Intrapreneurship is responsible for a great deal of product and service innovation around the world today. In , you could start by organizing your own intrapreneurship program. You could start with bootcamps — a great way of developing new concepts in a short time. More ambitious? You can even develop your own in-house start-up accelerator like Sanoma did! What if all your customers had access to a 3D printer? Gartner predicts that 7 of the 50 largest multinational retailers will sell 3D printers through their physical and online stores by Today, the P2P 3D printer network Hubs also called the Airbnb of 3Dprinting and covering printers worldwide makes easy access possible!
Privacy is a major global topic since many years now. Could you use this as a new opportunity in your company? What if your industry was fully decentralized? When talking about decentralized industries, people often refer immediately to energy. Airbnb recently reached over , listed rooms on their platform, conquering IHG and Hilton. Car-sharing services like ZipCar are mobilizing more and more users to collaboratively consume a car instead of buying a new one.
We recently saw this model popping up in the creative services industry. The Web Agency 8K considers themselves the first agency in the world where you pay what you think the design is worth.
Try it for yourself today! What if we paid with self-created virtual currencies? Currency — the bills and coins you carry in your wallet and your bank account — is founded on marketing. And on the belief that banks and governments are trustworthy.
In recent months, Bitcoins have been all over the news with people questioning this new kind of money — virtual currencies. From Nike Sweat Points to bottles of Tide which are finding an unexpected use in illegal markets , meet the non-bank future of currencies! What if power naps were allowed at your company?
Power naps of fewer than 30 minutes — even those as short as 6 and 10 minutes — restore wakefulness and promote performance and learning. A starting guide for power napping at work can be found here. But why buy a service if you could start small and design it yourself?
This article outlines the 5 things to keep in mind as you design a wellness program for your company. What if you owned your own bank?
First there was crowdsourcing, then crowdfunding and then rewards-based crowdfunding models such as Indiegogo and Kickstarter. But perhaps equity-based crowdfunding is the model that will change the way start-ups raise money in the early future. What if your company starts using this model for launching new innovative spin-offs and getting market traction in a really early phase? What if you had invested in Apple or Google 10y ago? Toughness is a type of feat that characters learn as they level up.
The aim of gin rummy is to reach a certain number of points before the opponent does. Dudo, also known as Perudo, is a popular dice game in South America. Boddy, or Dr. Black, is the victim in Clue who is murdered which prompts the start of the game.
Yahtzee is a popular dice game made by Milton Bradley. A variation of Bingo was first played in Italy in Variants of Bingo were used in Germany in the s for spelling, math, and history. A popular Bingo myth claims that Carl Leffler was contracted to make 6, unique Bingo cards. In Upwords, players can place letter on top of other letters. In Operation, if the player touches the sides of the body while trying to remove one of their organs, the board will buzz and the red nose will light up.
You move your pawns all around the board and back to your home base in Sorry! Find a game Advanced Search. ImaginIff if a great party game that involves getting to know each other very well. In fact, it is much easier to know about the players you are playing with to win, but if not, you'll surely find out a lot about them! ImaginIff will pose the question, "Imagine if
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